How to Determine the Cost of Contextual Advertising on the Keywords If you want to evaluate competitor ads spending throughout the whole niche make a semantic core in advance and sign up for an evaluation with one of the providers. Let's look at the computation process from start to finish so that you can better grasp how Artjoker does things.
We will use the Serpstat website as an example. Go to the Serpstat website for PPC analysis and select the appropriate tools. This platform is a convenient tool to guess if not to find competitors traditional Google Ad spend. However you may use any mobile app designs service similar site. Enter the search word and select the location. To get started select "Main terms.
To remove occurrences that include place names you can use filters. Download the information in any format convenient for you. You will receive an uploaded version with a list of keywords their current ranking the number of requests made and the total cost. These steps might help you find out Google Ad spend of competitor. We have to estimate bids because we don't have a CTR (which shows the ratio of clicks to impressions).